CEIBA

Project: CEIBA - The Tree of Mayans
Client: Grand Fiesta Americana Coral Beach Cancun
Location: Cancun, Mexico
Category: Original Experience + Venue
Services: Creative Ideation, Creative Direction, Concept Design
Project Overview:

Lukas embarked on a transformative endeavor in collaboration with the Grand Fiesta Americana Coral Beach Cancun hotel—an iconic destination known for its stunning vistas, exceptional service, and luxurious amenities. The challenge was to reimagine and elevate the overall guest experience, infusing it with innovation and creativity. Lukas and the team undertook a comprehensive assessment, delving into every aspect, from the lobby and restaurants to the beach and evening entertainment.

Through sessions of creative ideation, a visionary path emerged. The team crafted an overarching creative direction for experiences and entertainment that would elevate the hotel’s status as an unparalleled destination. Among the concepts born from this endeavor was the remarkable Ceiba – the Tree of Mayans, an iconic attraction nestled within the lobby.

This dual experience masterpiece unfolded in two distinct facets. During daylight hours, Ceiba transformed into a contemporary and monumental fountain adorned with captivating digital water displays. As the sun set, the same structure metamorphosed into an awe-inspiring scenic backdrop, setting the stage for an unforgettable show extravaganza.

This nightly spectacle was a breathtaking symphony of aerial acrobatics, theatrical effects, and sophisticated automation. Lukas and his team envisioned an immersive experience that seamlessly blended technology, artistry, and entertainment. The result was a show that transported guests into a world of wonder, transcending expectations and delivering an unforgettable evening.

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